Monday, 14 September 2009

Do-lectures, doing even more: Tony Davidson

Do_tony_davidsonFollowing Uffe was going to be a hard task. And Tony Davidson (who makes his money by doing creative things at W+K) did a great job. His talk was called 'My Dad does' and I loved it, it was so charming.

His dad was an inventor, a tinkerer. And I say that with the utmost respect. The kind of guy who could make anything with two rubberbands and some sellotape. The McGyver of the UK. Tony talked about the creative process, and on why doing is so important in the creative process.

A few quotes (bastardised by me no doubt, wait for the video to come out to check whether I got it right):

* 'Part of the creative process is collecting things' (thank God someone said it, makes me feel less bad about collecting so much paper and random things)

* Make sure you don't throw everything away.'

* 'Make sure you do things.'

* 'Don't worry about it, just START!'

His little do was 'do something that you wouldn't normally do'.

I also loved the talk because my dad (and my brother) are similar to Tony's dad. They tinker, they can build anything with two rubber bands and some sellotape.They invent, and modify and do.

In the Q&A after Uffe and Tony talked, I took the following notes (though I didn't write down who said what):

'Don't get caught up in your own goldfish bowl, throw yourself into the chaos, surround yourself with different things, be CURIOUS!'

14 Sep 2009 20:26:00 | do_lectures

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